notes from kong

Practical guides for operators.

Field notes, research, and lessons from working with tour operators and class providers across Southeast Asia. Written by the people building Kong.

More from Kong

24 posts
Illustration of Australia's card surcharge ban starting 1 October 2026
Compliance · Payments

Australia's Card Surcharge Ban: What Tour Operators Need to Do Before 1 October 2026

From 1 October 2026 card surcharges end on eftpos, Mastercard and Visa. What tour operators must change: fees, pricing and a pre-October checklist.

Blake Ng August 12, 2026 13 min read
Chart of commission rates charged by OTAs and resellers to Australian tour operators
Distribution · Commission rates

What OTAs and Resellers Charge Tour Operators in Australia (2026)

Viator, GetYourGuide and Klook commissions, plus Australian marketplaces, trade and concierge rates. Every figure sourced and dated.

Blake Ng August 12, 2026 14 min read
Grid of six booking software options compared for Australian tour operators
Pricing · Comparison

Rezdy Alternatives for Australian Tour Operators (2026)

Six Rezdy alternatives compared on verified pricing: FareHarbor, Bookeo, Checkfront, Bokun, Rezgo and Kong, matched to operator type.

Blake Ng August 12, 2026 14 min read
Illustration of Rezdy's pricing structure as an itemised receipt
Pricing · Worked examples

Rezdy Pricing Explained (2026)

Rezdy costs $49 to $249 a month plus 3% per online booking. What Australian operators actually pay, with worked examples and verified figures.

Blake Ng August 12, 2026 10 min read
Illustration of a tour operator rising to position one on Google Maps
Marketing · Local SEO

SEO for Tour Operators: The Australian Guide

How Australian tour operators actually get found: Google Business Profile, Maps rankings, reviews, tour pages and AI assistants. No generic SEO advice.

Blake Ng August 12, 2026 16 min read
Illustration of insurance cover protecting tour activities
Operations · Insurance

Tour Operator Insurance in Australia: What You Actually Need

Public liability, professional indemnity, marine cover and workers comp for Australian tour operators, with verified premium figures and sources.

Blake Ng August 12, 2026 14 min read
The road of eras: from a notebook, to a booking system, to a co-operator
Opinion · Founding essay

Restech 2.0: The Co-Operator

Restech 2.0 is when you give your restech agency: standing authority to decide and act on your behalf. A founding essay defining the industry's next era.

Blake Ng August 11, 2026 26 min read
KongKong
AI search · 2026
The truth about GEO
Marketing · AI search

The Ultimate Guide to GEO (AI Search Optimisation) for Tour Operators

GEO is mostly snake oil. Why good SEO still wins AI search — and how to supercharge it with AI to get found by ChatGPT and Gemini.

Blake Ng July 15, 2026 13 min read
A channel manager syncing one pool of 20 seats across GetYourGuide, Viator, Klook, hotel desks and your own website
Operations · Honest comparison

The Best Channel Managers for Tour Operators in 2026 (And Whether You Need One at All)

Eight channel managers compared honestly: real pricing, worked cost examples, Klook and Traveloka coverage, and whether you need one at all.

Blake Ng July 6, 2026 24 min read
KongKong
Honest comparison · 2026
GetYourGuide vs Viator vs Klook
OTAs · Honest comparison

GetYourGuide vs Viator vs Klook: An Honest Comparison for Operators

Written for operators, not tourists — real 2026 commission rates, payouts and audience fit to decide where to list your tours.

Blake Ng June 29, 2026 20 min read
KongKong
Pillar guide · 2026
How to get more tour bookings
Marketing · Pillar guide

How to Get More Bookings for Your Tour Business

Every channel that works in 2026 — SEO, OTAs, ads, email, referrals — and how to fit them together without giving away your margin.

Blake Ng June 29, 2026 17 min read
KongKong
Step-by-step · 2026
How to become an OTA supplier
OTAs · Step-by-step guide

How to Become an OTA Supplier: Viator, GetYourGuide & Klook

Step-by-step to list your tours on each platform — what they require, how long approval takes, what it costs, and the honest pros and cons.

Blake Ng June 29, 2026 15 min read
Best website builders in Malaysia 2026 compared
Website builders · Comparison

Best Website Builders in Malaysia (2026): An Honest Comparison

Wix, Squarespace, Shopify, SiteGiant, WordPress and Kong compared — with real RM pricing, local payment support, and which one fits your business.

Blake Ng June 29, 2026 16 min read
How much does a website cost in Malaysia 2026
Pricing · Guide

How Much Does a Website Cost in Malaysia? (2026 Price Guide)

Freelancer, agency, DIY builder, AI and free options compared — with real RM prices, the hidden ongoing costs, and whether you need to pay anyone at all.

Blake Ng June 29, 2026 15 min read
How to start a tour business in Malaysia
Starting out · Guide

How to Start a Tour Business in Malaysia (2026)

From idea and company setup to licensing, getting found, and taking your first bookings — the practical, step-by-step guide for new operators.

Blake Ng June 26, 2026 14 min read
MOTAC license guide
Licensing · Guide

MOTAC License: The Complete Guide for Tour Operators

Company setup, premises, the TTMC course, capital, fees and timeline — exactly how to get your MOTAC (TOBTAB) licence in 2026.

Blake Ng June 26, 2026 12 min read
TOBTAB licence explained
Licensing · Explainer

TOBTAB Licence Explained

What the TOBTAB licence is, what the TTMC course involves, and how they fit into getting MOTAC-licensed — the acronyms untangled.

Blake Ng June 26, 2026 6 min read
Tourism tax in Malaysia
Tax · Guide

Tourism Tax in Malaysia: What Operators Need to Know

What the RM10 tourism tax is, who pays it, who collects it, and whether it applies to your tour or activity business.

Blake Ng June 26, 2026 8 min read
Website for tour operators
Getting online · Guide

How to Build a Website for Your Tour Business

Your real options, what each costs, and the honest truth: you might not need a full website to start taking bookings.

Blake Ng June 26, 2026 11 min read
Get more Google reviews for your tour business
Marketing · Guide

How to Get More Google Reviews for Your Tour Business

When to ask, how to ask, the QR-code trick, and how reviews drive your Google Maps ranking and bookings.

Blake Ng June 26, 2026 11 min read
Google Business Profile and local SEO for tour operators
Local SEO · Guide

Google Business Profile & Local SEO for Tour Operators

Set up your profile and climb the Google Maps rankings — the playbook that took one operator from position 8 to 1.

Blake Ng June 26, 2026 16 min read
Best tour booking systems in Australia
Honest review · Booking systems

Best Tour Booking Systems in Australia (2026)

An honest comparison of Rezdy, FareHarbor, Bokun, Checkfront, and Kong for Australian operators — including where Kong's AU fit is genuinely narrow.

Blake Ng June 24, 2026 18 min read
Channel manager for tour operators
Operations · Channel management

What is a Channel Manager for Tour Operators?

Most Southeast Asian tour operators don't know channel managers exist — or how they work. What they do, how they save 18+ hours monthly, and how to choose one.

Blake Ng November 3, 2025 12 min read
Class booking system
Operations · Class booking

How to Choose the Right Class Booking System

A class booking system can lift conversions 35% and cut no-shows by up to 75%. Here's how to pick the right one for cooking classes, workshops, yoga, and creative sessions.

Blake Ng August 28, 2025 7 min read
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